Every year, the experts at 1-800-Flowers select one flower and one plant to feature based on symbolism, popularity, and projected trends. And the wait for 2024 is over—the flower delivery company just revealed their picks. Now, you can get ahead of next year’s floral trends, and be inspired just in time for gifting season.
2024’s flower of the year is the soft and gorgeous peony, a bloom that was selected for its starring role in popular bridal bouquets and frequent use in gifted arrangements. It’s a sweet-scented flower that works overtime to bring a fresh, floral scent to any space. The strength of the scent depends on the flower’s variety, but the peonies that are most commonly selected tend to smell the strongest.
“Looking ahead to 2024, we’ve selected the peony and philodendron as our Flower and Plant of the Year to help our customers express themselves, bring joy, and cultivate meaningful connections with the important people in their lives,” Abhay Patel, 1-800-Flowers brand president, said in a press release. “Peonies, with their vibrant and delicate petals, are the perfect gesture for romantic and celebratory occasions, while the philodendron with its striking foliage, inspires plant and decor enthusiasts to bring nature indoors.”
The most well-loved peony colors are light pink and white, with these hues reigning supreme in the bridal industry. When it comes to gifts, pink and red prove most popular, but peonies offer a wide color range to choose from.
The beauty of the peony bouquet is that, unlike other arrangements, it's often composed entirely of peonies—all in different sizes and stages of bloom. Some arrangements feature enormous, fluffy petals in their most bold flowering stage alongside others
In terms of a review of the year as a whole, there is not a lot to say, with it being more a case of consolidation than of change, building on subtle changes made the year before, like moving snowdrops to the woodland, thinning the apple trees to introduce more light to the woodland edge border below, and extending the blue & white borders. Even the current project, despite the organised mayhem it has generated, will only bring about a subtle change to the garden. Within the garden as a whole, mixed weather patterns created uncertainty in flowering times but there were negligible losses from the previous cold winter and no problems with waterlogging during the last few rainy and unsettled months.
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With very best wishes and thanks to all my blogging friends for your continued friendship, wishing you health, happiness, joy and good gardening in 2024.
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If you’re wondering about the flower and plant trends of the next year, 1-800-Flowers is one step ahead of you. The brand announced its 2024 Flower and Plant of the Year: the peony and the philodendron, respectively.